Stop guessing.
Start pricing right.
The wrong pricing model kills more SaaS startups than bad code. Simulate MRR, LTV, and churn instantly. Model hybrid pricing and see exactly how changing your price by $1 impacts your bottom line.
Projected MRR
$14,500
Est. LTV
$362.50
Data-Driven Pricing Decisions.
Stop relying on gut feeling for your pricing strategy.
Input Your Metrics
Slide to change your price, expected new customers, and churn rate.
Instant Simulation
Watch MRR, ARR, and LTV update live. See if moving upmarket makes sense.
AI Recommendations
Get instant insights on the optimal price point to maximize growth and revenue.
100% Free For Founders
We are in Beta. Use the full simulation engine free while we refine the AI models.
Pro Account
Perfect for early-stage AI SaaS founders.
- ✓ Unlimited Simulations
- ✓ MRR, ARR & LTV Modeling
- ✓ Churn Impact Analysis
- ✓ Save & Share Scenarios
How to Use the Pricing Calculator
1. Enter Your Costs
Input your CAC, COGS, and operational expenses.
2. Set Growth Targets
Define your desired MRR and churn rate.
3. Get Pricing Strategy
See recommended price points and LTV/CAC ratios.
Make Data-Driven Pricing Decisions
LTV & CAC Analysis
Instantly see if your unit economics are sustainable.
Churn Impact
Model how reducing churn affects your bottom line.
Tiered Pricing Models
Simulate different plans (Basic, Pro, Enterprise) to find the sweet spot.
Investor Ready
Generate clean charts and metrics to present to stakeholders.
Pricing Calculator FAQs
What is LTV?
Lifetime Value is the total revenue a business can expect from a single customer account.
Why is CAC important?
Customer Acquisition Cost tells you how much you spend to get a customer. LTV should be at least 3x your CAC.
Can I save my calculations?
Yes, our tool allows you to save and export your financial models.